Magma
Revolutionizing investor onboarding
Proton Mobile App MVP
Proton Mobile App MVP
Fast moving startup Proton.ai tapped Germinate to add a mobile app to its growing customer offerings.
- Mobile App
- Platform
- Go To Market
- Design Sprint
- User Experience
- MVP
- DevOps
- Manufacturing
HARNESSING AI-DRIVEN INSIGHTS IN AN OLD SCHOOL WORLD:
Distributors Heart Tech
Proton.ai is one of the hottest new startups in machine learning and artificial intelligence. They’ve grown leaps and bounds since early recognition and awards from Harvard and others. And their customers know the value well exceeds the hype- Proton’s technology is making distributors of all shapes and sizes smarter, more efficient, and more profitable.
When you are moving at the speed of light, and you need a mobile app to put your tech into the palm of your customer's hand, but your team is focused on your core product, what do you do? You need a team that can act like an extension of your own. To understand your challenges and bring more than just design and coding.
How Germinate and Proton Partnered for Acceleration.
The Challenge
1. Overloaded dev team
2. Product market fit still in question
3. Experience transformation to a mobile app
Our Strategy
1. Brushtrokes
2. Lead with Data and Insights
3. Human centered design
The Solution
1. Integrate the teams procedurally and align goals
2. Rapid prototyping and development
3. Mobile app frameworks for cross platform publishing
Rapid Development and High Standards
Proton turned to Germinate, and a great partnership was founded.
Germinate worked with Proton to launch an MVP version of the mobile app with connections to the core Proton code base. Customer feedback trickled in… then poured in. To meet the demand Germinate and Proton integrated their teams and began a series of rapid iterations on the app.
Once product market fit was well established, Germinate completed the hand-over of the mobile app to a prepped and proven Proton mobile team. We may be done with this project, but we keep close tabs. All we have to do is check the news to see the impact it is having on the world.
Process:
Proton and Germinate took a strong team integration with shared ceremonies communications. Germinate worked as a true extension of Proton’s early team, contributing to design, code, and early best practices. Of course, it helped that the cultures aligned from the beginning!
"Germinate have been invaluable partners in the development of the outside sales application. In my view what makes Germinate such a special company is their focus on delivering a usable product, not just a technical solution based on a spec. I've found that to be rare.”
Benj Cohen,Proton Founder & CEO
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